the creative and commercial in harmony
Posts tagged Corporation
Creative Leadership Through Pure Research and Commercial Application
Feb 5th
By Gavin Artz- February 5th 2010
Origonally published on Mission Models Money
What is the future for the economies of developed counties? Corporations continually exhibit a lack of leadership and strategic thinking when it comes to the type of society and economy we desire (or even they desire). Strategy for them seems to be limited to short-term gains for a company within an industry, disallowing an expansive future not only for those companies, but also for society. Creative practitioners and the cultural sector have a more encompassing view of what it means to be citizen and have a greater propensity for this larger vision for our future. We often take this greater vision from creative practitioners for granted and we also tend marginalise the enormous impact that creativity has had economically. There is an untapped breadth of leadership for the future of society and the economy that is bound up in creative practitioners and the cultural sector. More >

